Perfetti Van Melle Sales-Distribution Automation
Established in 1975 in France, Pernod Ricard is one of the leading companies in the world in alcoholic beverage market. Maintaining its growth momentum since its foundation with direct investments and acquisitions it has carried out, Pernod Ricard has an extensive sales and distribution network in Turkey and throughout the world. Pernod Ricard’s product portfolio includes Absolut Vodka, Ricard, Ballantine’s, Chivas Regal, Royal Salute, The Glenlivet Scotch, Jameson Irish, Martell, Havana Club, Beefeater, Kahlúa, Malibu, Mumm, Perrier-Jouët, Jacob’s Creek, Brancott Estate, Campo Viejo and Graffigna brands.
Having a wide sales-distribution network throughout Turkey with 18 distributors, Pernod Ricard aimed to manage its entire sales organization from a single center, thus, to establish a healthy control mechanism in the sales processes and improve performance and efficiency. According to these goals of Pernod Ricard, a sales-distribution automation system which enables instant monitoring of data shared by distributor, dealer and field sales team was established by using VisionPlus application.
Project Scope and Realized Benefits
- VisionPlus solution is being used by 18 distributors of Pernod Ricard.
- Pernod Ricard’s transition process to VisionPlus application was completed without any interruption in the current workflows.
- UInstallation of the applications, training of the sales team and distributors were carried out by İdea Teknoloji.
- Pernod Ricard can monitor all sales processes instantly and manage sales functions centrally using VisionPlus application. Access to accurate information quickly ensured that the management could make faster decisions concerning sales operations.
- Instant and accurate delivery of information concerning order, sales and stock realized on the part of distributor and dealer, to the headquarters has rendered the control mechanism at the headquarters more powerful. Access to accurate data instantly was effective in making decisions based on data and determination of strategies.
- With the central sales-distribution automation, a system which allows instant action and is traceable is established and a system which ensures that variable campaigns can be quickly planned and applied is created.
- Installation of the application and training of the users was carried out by İdea Teknoloji team.
- Motorola MC65 handheld terminals, related accessories and service packages were supplied.
- VisionPlus SFA transition was realized without causing any interruption in the workflow.
- Integration of VisionPlus application working on Oracle database with other corporate business applications used at Pernod Ricard was ensured.
- Oracle Real Application Cluster solution is provided for high continuity and Oracle GoldenGate solution was provided for disaster management.
- Software maintenance-support service is being provided for VisionPlus application.
- Service Desk service to respond any user questions and to offer solutions is being provided.
- Monitoring and support service is being offered for Oracle database on which VisionPlus application runs.
- Onsite outsource service and new functional development service is offered in order to provide operational support where needed.